Simplifying the Path to Hosted Unified Communications

Simplifying the Path to Hosted Unified Communications

Until recently, voice systems have been viewed as a commodity for many companies. They simply filled a basic business need. The emerging availability of hosted unified communications (UC) solutions, however, is changing the game by elevating voice systems to a new level.

Hosted UC transforms voice services from rudimentary, on-premise phone networks into vital, strategic business assets that enable real-time cloud communications and enhance productivity.

Transitioning from existing PBX systems to a fully hosted UC network, though, is wrought with challenges. From the perceived high costs of integrating new technology with legacy systems to the impact of business disruptions during the implementation, IT decision-makers are met with a seemingly complex task.

But this transition doesn’t have to be difficult.

Typically, the enterprise’s voice options include three primary paths:

  • Status quo – Companies retain their current, on-premise voice systems, assuming all costs to maintain and grow their solutions, and the associated risks.
  • Session Initiation Protocol (SIP) Trunking – Businesses deploy cloud-based “trunks” connecting their existing PBX hardware investment to hosted voice services. With top providers, feature-rich layering is then integrated, with the hosted unified communications services, including mobility, global presence, instant messaging, texting, video calling and more.
  • Unified Communications as a Service (UCaaS) – cloud-based, enterprise-grade HD voice solutions with a multitude of hosted unified communications services. With this offering, enterprises no longer have to worry about the risks and costs associated with the deployment and maintenance of on-premise communications equipment.

Instead of exclusively choosing one of these paths, a simpler, more strategic approach is emerging that makes the migration toward hosted UC a bit easier: A hybrid solution.

Hybrid solutions combine elements from both SIP trunking and hosted unified communications technologies to form a unique deployment option for each business. It takes into account the distinct business needs and situations of each company (number of locations, existing PBX obligations, management’s threshold for change, and more) and creates a tailored solution that blends the best of all available options.

The ideal provider would not only offer this hybrid capability, but also a consultative approach that would ensure each business receives the best technology fit, as well as a self-paced migration plan that meets their needs.

By simplifying the transition from legacy PBX systems to a fully cloud-based UC network, a hybrid solution can help ease the concerns of many IT decision-makers, while bringing the real – and expanding – benefits of unified communications to the forefront.

Masergy’s global UCaaS suite of voice services provides enterprises with a unique migration path customized to fill their business-specific needs. To learn more, visit cloud.

About Dean Manzoori

VP, Cloud Communications, Masergy
Dean Manzoori is Vice President of Product Management for UCaaS at Masergy Communications. He brings over 25 years of IT experience in a variety of roles including operational management, strategic planning and business development. Dean holds a BSEE from California State University, Long Beach with Great Distinction and an MBA from Pepperdine University.

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