Ancestry.com Takes its Network from the Past into the Future
Like a family tree, Ancestry.com has many branches. It has grown from its roots as a genealogical publishing company to become the world’s largest online resource for family history, with more than 16 billion vital records and localized website presences in North America, Australia, and throughout Europe.
As it has developed, Ancestry.com has embraced innovation and the opportunity to explore new frontiers related to its mission to help people discover and share their family’s past. In 2012, for example, it launched its AncestryDNA testing service that helps users decode their genetic ethnicity and find additional family connections. Now, it’s looking to help members shape family futures, too, with sites like AncestryHealth. Currently in beta, AncestryHealth helps users trace medical histories along family lines to be better informed about possible risks so they can take positive actions to reduce them.
With so very much going on, it is more than fitting that Ancestry.com sees itself as “a hyperscale web company,” according to VP of IT Deal Daly. It needs large-scale infrastructure to support its huge customer base — more than 2 million subscribers across all of its websites — and the tremendous amount of content that they search and retrieve, he says. On average, more than 75 million searches are handled by Ancestry.com servers daily.
Network Evolution for a Growing Company
As Ancestry.com’s reach and services have expanded, its office footprint has grown, as well. In addition to the 1,000 employees it hosts at its Provo, Utah headquarters, the company also has marketing, data, infrastructure, and development teams in offices in San Francisco, Silver Springs, London, Dublin, Sydney, Munich, and Stockholm. All of them need highly available computing resources for collaborative activities — and so too will the staff members that will be coming onboard at more upcoming Ancestry.com locations around the world.
Is it any wonder that Daly has had to adapt Ancestry.com’s global network to keep pace with its consistent growth over the last few years? In search of an agile networking solution that could scale with Ancestry.com’s expanding geographic footprint and increasing processing needs, Daly made the decision to deploy a customized managed hybrid network from Masergy for all of the company’s sites across the globe.
“It’s a critical part of our business process that the network be highly available.”
“We had built in lots of point-to-point circuits and redundant circuits for the protection of each individual site, relying on large carriers,” Daly says. “But over time that became slightly unwieldy. We wanted a different type of solution.”
Masergy’s fully-meshed private IP network service makes it possible for Ancestry.com offices to experience any-to-any connectivity featuring top application performance in a secure, scalable and easy-to-manage environment, characterized by six levels of site-to-site QoS. With Masergy SD-VPNs, Ancestry.com can run unlimited complex virtual network services over a single attachment circuit at no additional cost. Software-defined network control brings full visibility to and command over everything from bandwidth levels to port size.
“Masergy’s managed hybrid network solution is a more scalable, more adaptable network for us that works well for our employees and our sites,” says Daly. Critically, it’s more highly available than the previous approach taken by Ancestry.com.
A Real Partnership
With Masergy’s managed network solution and its unparalleled technical support, Ancestry.com’s network is agile; configurations and site locations can be changed as needed. And Ancestry.com see almost no downtime at all, Daly says. “Failovers are completely transparent, so we have not had any outages.”
Indeed, the support that Masergy provides for its global network service has been hugely valuable in identifying circuit problems before Ancestry.com even is aware of it, Daly says. “With Masergy, the network is much more dynamic and real-time,” he adds. “That brings a lot to the table.”
Masergy’s vigilance over Ancestry.com’s network is essential considering just how many business-critical applications and processes run on the network. They encompass everything from Ancestry.com’s VoIP and messaging systems to its large-scale image data manufacturing applications. In the latter case, the company receives images from its customers who want to add these pictures to their family trees and it also purchases pictures from third parties. These are then indexed and become part of its researchable product.
“They have to be transported across the network from site to site and eventually get to our data center, where they then sit in our repository that our customers rely on,” says Daly. “So it is a critical part of our business process that the network is highly available.”
Taking the Leap
Daly doesn’t deny that it can be challenging for companies to consider evolving their traditional WAN environment to a modern network architecture, whether due to cost considerations or performance demands. But he’s convinced that it’s a journey worth taking — and one that should start with IT execs giving their teams the responsibility of investigating and identifying potential solutions.
That’s what he did with his own networking staffers. Ultimately, Daly chose Masergy from among the options his staff presented based on Masergy having the best all-around package including implementation, technology, cost, and service levels. “I would advise corporate leaders and their staff to explore new options. The act of investigating other technologies and service providers is invigorating,” he says. “Be open to accepting the challenge, to allow your staff to be innovative and help drive the transformation in their own businesses.”
- Older WAN not able to keep pace with company’s line of business growth and global expansion
- Network infrastructure had grown unwieldy
- Slow response time from service provider due to problems with the support process and the nature of the trouble ticketing system
- Masergy Hybrid Networking deployed for all company sites across the globe
- Modern network architecture provides a highly scalable, adaptable and responsive network that is easy to manage
- Fast and agile response to service requests
- Network performance optimized for each application and location
- Network agility is increased
- Downtime, outages not an issue for critical applications and processes
- Company’s expanding geographic footprint and increasing processing needs are easily accommodated